Comment on Can Disney and Garmin Succeed Where Fitbit Failed?

Can Disney and Garmin Succeed Where Fitbit Failed?

It's time to see if kids really want to strap fitness trackers around their wrists. Garmin (NASDAQ: GRMN) is teaming up with Disney (NYSE: DIS) to try to give its kid-friendly vivofit jr. product line a fairy-tale ending. Garmin is hoping that the new Disney Princess-themed bands for the vivofit jr.

 

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