Comment on Snapchat’s new feature shines the spotlight on community-made Lenses

Snapchat’s new feature shines the spotlight on community-made Lenses

Snapchat today announced it was rolling out Lens Explorer, a new feature that makes it easier for users to tap into the growing market of community-made Snapchat Lenses. With this new feature, the company turns to the creativity of its users to differentiate itself from its competitors. The details: Lens Explorer is a new window, accessible from the main Snapchat camera, that gives users easy access to Lenses developed in Lens Studio, the company’s open Lens development kit.

 

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