Comment on Bucking the trend of urban pop-ups, this menswear brand heads to Nashville

Bucking the trend of urban pop-ups, this menswear brand heads to Nashville

Many startups that first launched online have been dipping their toes into the world of brick and mortar by launching pop-up shops in big cities. Cases in point: Luggage brand Away launched a temporary store in Paris, fashion label AYR has a pop-up in Los Angeles, and Glossier took over a cafe in San Francisco.

 

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