Comment on Facebook just validated the bot movement for businesses

Facebook just validated the bot movement for businesses

ANALYSIS: The battle for our attention has once again shifted to a new technological plane within the mobile space. The industry now is starting to turn its attention away from apps and instead focusing on a new interface to drive “conversational commerce,” a concept first named by social designer Chris Messina. It’s centered around “delivering convenience, personalization, and decision support while people are on the go, with only partial attention to spare,” Messina wrote.

 

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