As Africa's rhino population continues to grow more vulnerable due to poaching and increasing demand for their horns in Asian countries, one organization is taking a different approach to curb the hunting by poisoning the animals' horns. Lorinda Hern, co-founder of the Rhino Rescue Project, explained to HuffPost Live's Josh Zepps on Monday that the "dramatic increase" in rhino poaching over the years is due in part to a rumor that began circulating several years ago in countries like China and Vietnam that the horns had healing powers and were linked to curing many "high-profile individuals" of anything from hangovers to cancer.