Yahoo has a strategy for making money on smartphones: The company is reportedly rolling out ads which prompt users to download other apps across its mobile properties. Mobile app-install ads are an increasingly popular way of making money off of mobile websites and apps. They typically appear in streams of content and help drive downloads to mobile applications.
Comment on Yahoo Is Testing Ads Which Sell You On Apps
Selena Larson, ReadWriteWeb
Mon, 03/03/2014 - 4:52pm
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