Comment on California Court: Online Merchants Can Demand Personal Info To Verify Credit Card Purchases

California Court: Online Merchants Can Demand Personal Info To Verify Credit Card Purchases

( Pixteca | Len & Pix【ツ】) While a California consumer protection law dating back 22 years is all good when it comes to brick-and-mortar stores, the state’s Supreme Court ruled today that online merchants can collect personal information from buyers using credit cards. Companies like Apple and Ticketmaster had argued that they need data like home addresses and phone numbers to verify credit card purchases and prevent fraud, and the court agreed in a 4-3 decision. The law in question is called the Song-Beverly Credit Card Act, which was set up to prevent businesses from encroaching on consumer privacy.

 

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