Nascar, whose fans are predominantly white and older than 50, has for years struggled to attract black drivers that would help it diversify its fan base and attract more sponsorship.
By VIV BERNSTEIN, New York Times
Sat, 05/19/2012 - 8:03pm
Nascar, whose fans are predominantly white and older than 50, has for years struggled to attract black drivers that would help it diversify its fan base and attract more sponsorship.