It may have been an overall awkward and dull-ish affair, but Sunday night’s MTV Video Music Awards shattered ratings records for the network. The two-hour telecast — which featured Lady Gaga dressed as her male alter ego, many camera shots of a bored-looking Justin Bieber, and Beyonce upstaging everything by announcing her pregnancy during the pre-show — nabbed 12.4 million viewers,MTV’s largest audience ever. That’s up a million viewers from last year, which was hosted by comedian Chelsea Handler; this time, the award show went host-less. Read full article >>
Comment on MTV VMAs grab largest audience in network history
Emily Yahr, Washington Post
Mon, 08/29/2011 - 3:49pm
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