The British kids TV industry has been handed an $81M boost to fund the next Peppa Pig and Teletubbies – money that will be available for SVOD services including Netflix and Amazon, commercial broadcasters such as ITV and Channel 4 as well as the BBC. The government will fund up to 50% of the production and distribution of new kids shows as part of the deal, which will help stem the declining business, which has seen spending fall by $74M over the last ten years.