Few consumers may have heard of Acxiom, a database marketer. But it has amassed the world’s largest commercial data trove about them, analysts say.
By NATASHA SINGER, New York Times
Sun, 06/17/2012 - 4:15am
Few consumers may have heard of Acxiom, a database marketer. But it has amassed the world’s largest commercial data trove about them, analysts say.