Why Maiden Names Matter In The Age Of Ai And Identity

Women today are rewriting the rules when it comes to taking their partner’s last name, a decision that has significant implications in our tech-driven world. That is why my company, The Female Quotient, partnered with The Knot and SmithGeiger on a revealing research report showing 77% of married women still take their partner’s last name, but among unmarried women, only 64% plan to follow this tradition when they marry.

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