The Korean mobility giant is tapping into innovators worldwide to embrace a software-based world that transcends cars Every October, an exhibition in Seoul celebrates the artistic endeavors of ZER01NE, Hyundai Motor Group’s creative talent–nurturing platform. Last year, the theme was 01 HABITAT, which explored the coexistence of human and nonhumans—robots, micro-creatures, animals, and plants—in the design of smart cities and the future of mobility.