Walmart is out with one of those corporate ad campaigns where some tiny fraction of one's purchases will go towards some pressing issue. This time it's hunger, so the money will go to support food banks. As far as corporate pseudo-charity goes, one could certainly do worse. But there's a much more useful strategy Walmart could employ, and one that would actually boost its bottom line: Use its massive lobbying heft to push for increases in food stamps. Here's the ad: It's equal parts genuinely aimed at an important issue and patently unrealistic.
What Walmart Could Do If It Really Cared About Fighting Hunger
The Week - Business, The Week: Business
Thu, 04/21/2016 - 2:31am
Topics: department agriculture u.s contrary april center budget policy priorities bill clinton earned income tax credit walmart cared hunger food stamps people million subsidy time insecure households ad corporate line problem poor wages country spent eligibility start poverty banks issue benefits simply hungry bottom welfare worse massive living store lobbying benefit children regard wage generous fact workers fraction program limits big average company percent
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