share: digg facebook twitter NAIROBI, Kenya (AP) — A video of an American CEO shooting an elephant in Zimbabwe that villagers then sliced apart for meat has raised thousands of dollars for a conservation group after a rival Internet firm used the graphic footage to steal away customers. "Properly dealing with problem elephants saves crops, feeds villages and helps maintain elephant herds," a graphic on the video says. A previous video posted in March 2010 says that Parsons was traveling with the "Problem Animal Control Team" and it shows villagers complaining about elephants damaging crops. People for the Ethical Treatment of Animals condemned Parsons' most recent video, saying he had killed the elephant for enjoyment. "Parsons is hiding behind the lame claim that killing elephants helps farmers in Africa whose crops are damaged by the animals," PETA said. [...] there are ample effective and non-lethal methods to deter elephants from crops, including using chili-infused string and beehives on poles to create low-cost 'fences.'