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Box Office Report: Labor Day off to a ho-hum start; 'The Help' Stays at No. 1

Early Friday returns indicate that The Help will gross around $14 million for the four-day holiday weekend. By Monday, the female-fueled drama will have jumped $120 million mark--exceeding even the most optimistic expectations. DreamWorks and Participant Media produced and co-financed the $25 million movie.

FIRST BOX OFFICE: Top 5 Utter Confusion

Every one of my sources had a different Top 5 list all day -- and there wasn't even a consensus until tonight that DreamWorks' holdover The Help (which needs none) is Friday's No. 1 movie. The problem was that the new releases -- Dimension/Weinstein Co's Spy Kids 4D, Nu Image/Millenium/Lionsgate's Conan The Barbarian, and DreamWorks/Disney's Fright Night are all bunched together behind another holdover, Rise Of The Planet Of The Apes.

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