Relativity Media, Limitless | featured news

There was no stopping "Limitless" at the box office. The sci-fi thriller opened at No. 1 this weekend with $19 million, according to studio estimates Sunday. The film from Relativity Media stars Bradley Cooper as a struggling writer who takes a magical pill that allows him to tap into his maximum brain potential. Suddenly he's cleaned up, making millions and wowing everyone he meets. Robert De Niro co-stars as a financial guru who's fascinated by him, with Abbie Cornish as Cooper's skeptical girlfriend.

In a boost for Relativity Media's new marketing and distribution operation, Bradley Cooper starrer Limitless opened to No. 1 at the Friday box office, grossing an estimated $6.6 million from 2,756 theaters. After that, it was a tight race between the two other new movies, the Matthew McConaughy legal thriller The Lincoln Lawyer and Universal's sci-fi comedy Paul, and two holdovers, Battle: Los Angeles and sleeper hit Rango.