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(Image from article: "More people are watching movies online, but few are buying them")

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More people are watching movies online, but few are buying them

Consumer-friendly devices like Apple TV and Web-enabled TVs make it easier to access digital versions of films, but most consumers prefer just to rent them. Studios are working to change those habits. Consumers long ago switched their shopping habits to the Internet, so that now most don't hesitate to buy cameras, TVs, books, appliances, cars, clothing, even foreclosed homes online.

Apple TV Splits Networks

Media chiefs this week sounded a note of caution on Apple's 99-cent digital-rental service for TV shows amid a division in the industry on whether to participate.

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