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Once Film-Focused, Netflix Shifts to TV Shows

The loss of its contract with Starz for movies may hurt Netflix less than originally thought, because more than half of its streaming audience are watching TV series.

 

'House Of Cards' Signals New Strategy For Netflix

Netflix has evolved as a service that has been more or less complementary to traditional pay-TV business, flourishing in monetizing older content and offering it at minimal prices to customers. While there was skepticism around the model, it has proven immensely successful (at least until now) and has led to rapid subscriber gains. However, Netflix is now stepping on pay-TVs toes and a larger battle appears to be brewing as Netflix has successfully acquired its first original TV series, House of Cards, by outbidding HBO.

 

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