Online Ads, Earnings | featured news

Yahoo said its profit rose 36% as the struggling Internet pioneer showed signs of continuing its slow but steady rebound under Mayer. But its shares fell after-hours on signs of decay in sales of display ads.

Shares in AOL have jumped 14% after the US internet firm reported a sharp rise in advertising revenues. Advertising sales jumped 7% to $340m (£212m), boosting net profit for the third quarter to $20.8m, compared with a loss of $2.6m a year ago.

Google Inc's revenue increased 21 percent as strength in its Internet advertising business offset a persisting drop in ad rates, stirring hopes among investors the Web search leader is close to slowing that decline.

An advertising industry group says revenue from Internet advertising in the U.S. hit $8.4 billion in the first three months of the year. That's the highest for the first quarter, up 15 percent from $7.3 billion in the same period last year.

Facebook's first-half revenue roughly doubled to $1.6 billion, underscoring the world's largest social network's appeal to advertisers.

Google's third-quarter earnings rose 27% as the company saw improvement in the online advertising market. Revenue rose 7.3%.