Ftc, Search Engine | featured news

U.S. regulators on Thursday closed a long-running investigation of Google with a relatively mild agreement that is likely to disappoint rivals and critics of the Web search giant. Under the agreement, Google agreed to end the practice of "scraping" reviews and other data from rivals' websites for its own products, and to allow advertisers to export data to independently evaluate advertising campaigns, the Federal Trade Commission said.

Google agreed to settle an FTC complaint that it used "deceptive tactics and violated its own privacy promises" with the launch of its social network, Google Buzz, which automatically shared information in Gmail address books.

Is Google simply buying its way into the mobile advertising market via its $750 million acquisition of AdMob? That’s what two consumer groups allege in a letter sent to the FTC today, as the organization continues to review the deal.