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Social Networking, Friendship.
Many of us may have a long list of Facebook friends, but only two truly close friends we feel we can confide in. That's shrunk from an average of three most had 25 years ago, a study finds.
The social-networking site is aggressively pitching to big advertisers like Ford Motor Co. and PepsiCo Inc. the latest in a series of ad formats that tell users which of their Facebook friends have expressed interest in the brand or product featured in the ad.