Advertising, Social Networking | featured news

Has Digg Found the Winning Formula for Ads?

Digg took a big risk when they added in-line advertisements that users could digg or bury. Four months later, however, early signs indicate that DiggAds are a win for all parties involved: users, advertisers, and especially Digg.

 

Twitter’s Ad Platform Could Launch Next Month

Twitter’s Ad Platform Could Launch Next Month

It seems as though Twitter is finally ready to get down to business. Following search deals with Microsoft and Google that put the company at break even for 2009 and the recent hiring of a CFO, Twitter is now said to be readying the launch of its long-rumored ad platform.

 

They Make HOW Much for Tweeting?!

Kim Kardashian, Soulja Boy and Lauren Conrad reportedly bank big bucks tweeting. In an effort to drive unemployed people totally insane, The Daily Beast compiled a list of how much celebrities get paid to Tweet. We already told you that Kim Kardashian makes at least $10,000 every time she tweets about a company. And let me refresh your memory: You were majorly bummed out about it.

 

Advertisers want to buy your Tweet list

Advertisers want to buy your Tweet list

The Twitter phenomenon, in which anybody can tell his or her followers anything -- in 140 characters or less -- now has a payoff that can go beyond the thrill of self-publishing.

 

MySpace Traffic Drop Costs News Corp About $100 Million

MySpace Traffic Drop Costs News Corp About $100 Million

The MySpace social media network’s traffic has dropped so much that it will fail to satisfy a minimum traffic level crucial to parent company News Corp’s three-year $900 million advertising deal with Google, inked in 2006, that made Google the exclusive search advertiser on MySpace — then the world’s most popular social network.

 

'YouTube-ing' All the Way to the Bank

Homemade YouTube videos are becoming a source of entertainment and income.

 

Facebook Click Fraud Enraging Advertisers

Facebook Click Fraud Enraging Advertisers

Scores of complaints can be found at WickedFire, where advertisers are complaining of massive click fraud and an indifferent Facebook. A few of the recent posts (excuse the language):

 

Digg's new ads put advertisers on the front page

On Wednesday Digg unveiled a new ad platform that will give companies an ad medium that looks and feels like user-submitted stories which have been promoted to Digg's front page.

 

Facebook Begins Payment System

Facebook Begins Payment System

Facebook has begun tapping a new revenue stream with the introduction of an internal payments system, a move that might help the fast-growing social networking website achieve profitability while being less reliant on advertising.

 

Study: Retailers Shift Marketing Dollars Towards Social Media

Although many retailers are reducing their online marketing budgets, spending on social media is falling at a slower rate than spending in other online marketing channels.

 

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