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Twitter is now selling its "Promoted Tweets" for $100,000, according to an article in this morning's Wall St. Journal. "Promoted Tweets," which allow companies to buy the top spot on Twitter's Search results page, is just one of the microblogging network's new advertising initiatives as of late. The idea behind these digital ads is that the service allows companies to associate themselves with a certain trend or keyword.

AOL is preparing to introduce a larger, splashier ad format that it hopes will attract more ad dollars from big brands and help revitalize its business.

Yahoo (YHOO) and Gannett (GCI) announced today that they have formed a local advertising partnership.

Twitter this week began testing a new type of advertising: “Promoted Trends.” Under the new system, brands can pay to appear below the “Trending Topics,” the most talked-about terms on Twitter at any given moment.

Google revealed for the first time how it splits advertising revenue with search and content publishers, a move made in response to calls from publishers and regulators for greater transparency.

Internet advertising revenues in the U.S. hit $5.9 billion for Q1 2010, representing a 7.5 percent increase over the same period in 2009, according to numbers released moments ago by the Interactive Advertising Bureau in tandem with PricewaterhouseCoopers.

Digg took a big risk when they added in-line advertisements that users could digg or bury. Four months later, however, early signs indicate that DiggAds are a win for all parties involved: users, advertisers, and especially Digg.

It seems as though Twitter is finally ready to get down to business. Following search deals with Microsoft and Google that put the company at break even for 2009 and the recent hiring of a CFO, Twitter is now said to be readying the launch of its long-rumored ad platform.

No one clicks on display ads. Why? There's room for improvement.