Newspaper Industry Decline, Online Ads | featured news

Web Advertising Eclipses Newspapers

Web Advertising Eclipses Newspapers

Spending on U.S. Internet ads rose 15% to $26 billion last year, outpacing traditional media and surpassing newspaper ad revenue for the first time.

 

Online Ads Pull Ahead of Newspapers

This year, for the first time, advertisers will have spent more on Internet ads than on print newspaper ads, according to new estimates from eMarketer.

 

Yahoo Newspaper Consortium Adds Five Members

The possible sale of Yahoo’s HotJobs would be a huge blow for members of the Yahoo (NSDQ: YHOO) Newspaper Consortium, as the alliance is the only source of help-wanted-ad revenue for nearly 200 papers. But that’s apparently not deterring papers from joining.

 

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