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SocialCode hires 15 employees from Digg.com

SocialCode, a social media advertising firm and subsidiary of The Washington Post Co., announced Thursday that it has hired 15 members of the engineering team from the social news site Digg. In an interview with The Washington Post, SocialCode chief executive Laura O’Shaughnessy said that the engineers will be working on products that compile and analyze data from social networks’ open graphs to help companies glean more information about their customers. (O’Shaughnessy is the daughter of Washington Post Co. chairman Donald E. Graham.)

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