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Twitter changes business of celebrity endorsements

Twitter changes business of celebrity endorsements

Rapper Snoop Dogg gave props on Twitter to an ad for the Toyota Sienna minivan. Actress Tori Spelling linked to a website for rental cars. And reality TV star Khloe Kardashian soliloquized about the brand of jeans that accentuates the famous Kardashian derriere.

Senh: Now that Twitter's doing celebrity endorsements in-house, what's gonna happen to third-party apps that do the same, like Izea, Ad.ly and twtMob? They'll probably take a hit now that celebs can go directly to Twitter. Depending on how big Twitter's ad sales team is, the third-party clients will probably end up getting their leftovers.

 

After Being Burned in ’08, Republicans Embrace Twitter Hard for ’12

After the Obama campaign’s masterful use of social media in 2008, House Republicans have adopted Twitter as their karaoke microphone against the White House bullhorn.

Senh: I've noticed this on Wopular too. I've seen pro-Republican articles retweeted more often than their rival party's. Democrats don't seem to care, at least on this site. I think they were being a bit too complacent.

 

Obama, Romney advisers do battle on Twitter

Obama, Romney advisers do battle on Twitter

The top campaign strategists for President Obama and Republican Mitt Romney are in a war of 140 characters or less, lobbing insults about each ...

Senh: Cool. Trash talking on Twitter.

 

Scientists use Twitter to study mood swings through the day: Sure enough, weekends are happier

Twitter confirms it: People tend to wake up in a good mood and are happiest on weekends. The fast-paced forum is offering scientists a peek at real-time, presumably little-filtered human behavior and thoughts. Cornell University researchers turned to the microblog to study mood and found a pretty consistent pattern.

 

Marketing MoviesWithButter.com

Marketing MoviesWithButter.com

Long time no blog. Even I wasn’t expecting this long of a hiatus, but maintaining two sites does take a lot of time. I’ve made some minor tweaks to Wopular, but most of my work lately has been focused on MoviesWithButter.com. Here’s what Binh and I have done to promote the site since launching it a couple months ago.

 

Riot-torn UK considers social media ban

British Prime Minister David Cameron thinks he's found some culprits to blame in the recent riots that have rocked London and other cities -- Facebook and Twitter.

 

Twitter launches own photo-sharing tool

Twitter has launched its own photo-sharing tool, offering a native version of a feature that until now was mostly the domain of third-party apps like Twitpic and yfrog.

 

Twitter Launches HTML5 Version for iPad

Twitter has started gradually rolling out a new, HTML5-based version of Twitter.com for the iPad.

 

Twitter Announces Funding

Twitter said it received a "significant" round of funding led by Russian venture firm Digital Sky Technologies.

 

Retweeting rumors and the reality of news as a process

Retweeting rumors and the reality of news as a process

Are those who post unverified reports on Twitter playing an important role in the new ecosystem of news, or being irresponsible and indulging in gossip? That question goes to the heart of the idea of news as a process rather than a finished product.

 

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