Starting Small: Clinton Goes For Low-key Events, Fundraising

Forgoing the celebrity-studded fundraisers that marked her husband's presidency, as well as the high-dollar private events put on this year by former Florida Gov. Jeb Bush, Clinton's initial appeals for money will be for small-dollar donations collected over the Internet. Republican outside groups have already signaled plans to raise more than $1 billion alone, a sum that doesn't include money that will eventually be collected by the eventual GOP nominee. Seeking re-election in 1996, Bill Clinton raised a then-massive haul of $12 million in a celebrity-filled 50th birthday party held at New York's Radio City Music Hall. In an email on Sunday, Clinton's incoming finance director, Dennis Cheng, asked top donors to make personal contributions of up to $2,700 per person and then start raising money from their networks of business associates and friends. The sums are small in the world of campaign finance — Obama's re-election campaign featured dozens of donors who bundled $500,000 or more.

 

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