Procter & Gamble Bids To Trademark Lol, Wtf And Other Acronyms

Procter & Gamble, the household products company, has applied to trademark acronyms common in textspeak including “LOL” and “WTF”. If successful, the terms could be used to market products such as soap, detergents and air fresheners in order to attract younger consumers. P&G registered the trademark applications with the US Patent and Trademark Office in April.Read more on NewsOK.com

Topics:  procter    gamble    lol     wtf    p&g   us patent   trademark office   april   newsok   acronyms   products   

 

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