Among the ads for toothpaste and dish detergent, the loyal viewers of daytime television are seeing a new pitch: Support President Obama. “Judge Judy,” in fact, has become one of the favorite venues for the Obama campaign and its allies to reach sympathetic voters. When the courtroom reality show featuring a sharp-tongued former judge airs in swing states, it often comes with ads telling viewers that Republican candidate Mitt Romney uses tax havens and has shipped jobs overseas as a businessman. Read full article >>
Obama Allies Turn To Targeted Tv Ads To Shore Up Niche Voters
T.W. Farnam, Washington Post: Politics
Tue, 07/31/2012 - 1:25pm
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