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Bookmark or Share- Starbucks Logo: History, Meaning, Evolution, Hidden Details, and Visual ...This article will tackle the Starbucks logo’s history, meaning, evolution, and hidden details to explore why the unique twin-tailed siren has become one of the most famous logos today.
- Starbucks Logo – History, Meaning, and Evolution - The Branding JournalExplore the evolution and meaning of the Starbucks logo, and the company's growth from a Seattle coffee retailer to a global cultural icon. This case study is a journey through Starbucks' history.
- The Evolution of Our Logo | Starbucks ArchiveFew symbols are as recognizable as the Starbucks Siren, and, like most icons, her look has adapted to the changing times. Our original logo, designed by Terry Heckler in 1971, depicted a bare-breasted figure surrounded by our name (then “Starbucks Coffee, Tea, and Spices”).
- Logos | Starbucks Creative ExpressionLogo. The Siren is our muse, the face of our brand. Her image and our strong wordmark are our most recognizable brand assets. The preferred approach is to use the Siren logo by itself, unlocked from the wordmark.
- The Hidden Detail on the Starbucks Logo You Never Noticed BeforeNo matter your preference, you’ve probably glanced at the iconic green Starbucks logo and had a craving for caffeine (or maybe one of those Starbucks Refreshers).
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