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Regulators Approve Google Deal for Mobile Ad Firm

The surprising endorsement by the Federal Trade Commission of Google’s deal for AdMob follows Apple’s purchase of Quattro Wireless, an AdMob rival.

 

Apple Could Take On Google With Quattro Purchase

Apple Could Take On Google With Quattro Purchase

Surprise. Apple has agreed to purchase mobile advertising startup Quattro Wireless for $275 million, All Things Digital reported Monday. That Quattro would be targeted after Google bought rival mobile ad seller AdMob for $750 million by Google last year is no surprise.

 

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