The Lorax | featured news

Sacha Baron Cohen's "The Dictator" debuted at No. 3 despite a robust $59.7 million theatrical gross. Nearly a dozen new home video releases appeared in the top 20 on the national sales charts the week ending Aug. 26, but none could break the hold of two high-profile theatricals already available on disc. Lionsgate’s The Hunger Games and Universal Studios’ Dr. Seuss’ The Lorax repeated at No. 1 and No. 2 on both the Nielsen VideoScan First Alert chart, which tracks overall disc sales, and Nielsen’s dedicated Blu-ray Disc sales chart.

More than two decades years after his death, Theodor Seuss Geisel has five picture books in the top 50 on the Best-Selling Books list.

The weekend estimate for Dr. Seuss' "The Lorax" is a staggering $70.7M, one of the best openings ever for a non-sequel animated feature. This officially makes Illumination Entertainment a player in the animation industry.