This CEO says that far from being a fluffy ‘soft’ skill, instinct is the finely honed, long-crafted product of years of hard work, practice, and experience—and the way leaders use it matters. Leaning into our instinct to solve problems and make decisions is nothing new. Leading academics have long debated it, bestsellers have been written on it (see Gary Klein’s seminal The Power of Intuition), and some of business’s greatest success stories have been driven by intuitive choices.