GUADALAJARA, México — Guadalajara is the capital of a Mexican state that is home to tequila and Mariachi music. It is also considered the birthplace of a less flattering tradition – a homophobic soccer chant that has cost Mexico hundreds of thousands of dollars in fines over the past two decades. [time-brightcove not-tgx=”true”] It’s no wild guess that the chant, a one-word slur which literally means male prostitute in Spanish, will be heard from the crowd in Guadalajara’s Akron stadium when Mexico hosts the United States in a friendly on Tuesday. Multiple sanctions from FIFA and campaigns by Mexican soccer officials to educate fans have not been able to stamp it out.