Meta Found A New Way To Crack Down On Scam Accounts, And It Seems To Be Working

Meta has expanded its Fraud Intelligence Reciprocal Exchange, or FIRE, which lets banks communicate more directly with the company about scams.Jakub Porzycki/NurPhoto via Getty ImagesMeta is partnering with banks to identify scam accounts.Meta's new system allows banks to share data with the company directly.Meta says the collaboration led to the removal of 20,000 scam accounts in the UK alone.Deepfake scams have skyrocketed on Facebook in recent years.

BING NEWS:
  • Meta found a new way to crack down on scam accounts, and it seems to be working
    Meta said it has expanded a program that allows banks to report scams to the company. Meta said the effort has already netted thousands of scam pages.
    10/3/2024 - 2:40 am | View Link
  • Meta is partnering with UK banks to catch scammers
    Meta has announced an information sharing partnership with a number of UK banks in an effort to combat the rising number of scams run on social media sites such as Facebook and Instagram. The Fraud ...
    10/2/2024 - 11:45 pm | View Link
  • Meta’s FIRE pulls thousands of ‘celeb bait’ scam ads off Facebook, Instagram
    Meta’s new FIRE scam reporting tool has led to the removal of thousands of celebrity clickbait ads on Facebook and Instagram targeting users in Australia and the UK.
    10/2/2024 - 9:54 am | View Link
  • Meta program helps U.K. banks take down scammers' social accounts
    In a six-month pilot, NatWest and Metro Bank shared with Meta 185 URLs connected to scams, enabling the platform to take down 20,000 accounts.
    10/2/2024 - 8:06 am | View Link
  • Meta, Australian Banks Tout Progress on Taking Down 'Celeb Bait' Scam Ads
    SYDNEY (Reuters) - Meta said it has taken down some 8,000 so-called "celeb bait" scam ads from Facebook and Instagram as part of a new effort with Australian banks to curb the practice. The scams use ...
    10/2/2024 - 4:28 am | View Link
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