Karan Singh for BI; MetaSteiner is Meta's vice president of monetization infrastructure, ranking, and AI foundations. In this role, he supports a roughly 2,000-person product and engineering organization. AI and machine learning have been key to Meta's recent resurgence, particularly in areas like ad targeting and measurement that were hampered by Apple's 2021 privacy update.
Matt Steiner Is Behinds Meta's Generative-ai Ads Resurgence. Here's How His Work Has Become Crucial To Monetization.
loreilly@insider.com (Lara O'Reilly), Business Insider
Thu, 10/24/2024 - 2:00am
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