ESPN had shows like "Mike & Mike," which ran from 2000 to 2017, but has fallen behind in podcasting.ESPNESPN has a huge audience, a growing streaming presence, and a nascent betting app.But the sports giant hasn't made podcasts a big priority so far.Its content president described three ways ESPN could make its podcasts more successful.ESPN has an unmatched portfolio of sports rights; personalities who've become household names; and one of the biggest social-media followings of any brand.But the "Worldwide Leader in Sports" is lagging behind in a critical growth area: podcasts.
Similar Stories to Inside Espn's 3-part Plan To Jump-start Its Lagging Podcast Business on Bing News
jfaris@businessinsider.com (James Faris), Business Insider
Thu, 10/10/2024 - 8:54am
Topics: mike & mike, worldwide leader in sports first take burke magnus and i to magnus simmons colin cowherd fox sports golden state warriors draymond green sharpe stephen a smith shams charania fanduel tv lastly zach lowe business espn magnus magnus insider ringer cowherd the volume nba tv plan podcasts content network star left good talent ways top company reporter employees launched
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