(AP) — If you're looking for pizza along the Andersonville Highway between the Museum of Appalachia and a mountain lake created by the Tennessee Valley Authority, your best bet may be the same place where you buy your bait and fill up your car. While Hunt Brothers may be unknown in many households, it runs television ads during NASCAR races and cable outdoors shows. Pizza customers included a UPS delivery driver, a woman on her way to lunch with her daughter and a guy in camouflage who confessed he was just coming from the liquor store. In a typical Hunt Brothers arrangement, Bruce said he paid about $10,000 for his oven, freezer, display case and other equipment and now just pays the Nashville, Tennessee-based company for the pizza ingredients. The privately owned company fine-tuned this approach starting in the early 1990s when four brothers who'd worked separately in the restaurant industry joined forces to sell pizzas to convenience stores. The convenience store model is different from a free-standing restaurant, and a Hunt Brothers outlet is likely to bring in far less than the more than $700,000 an average Domino's makes a year, said Darren Tristano, a restaurant industry analyst with Technomic. Fred England, a food vendor at a furniture factory about 30 miles east of Andersonville, added a Hunt Brothers to his lunch counter about a year ago to keep his customers from looking elsewhere for their pizza fix.