Google Gets Personal, Searches Your World, Not Just The Web

Google Search Plus Your World

For Google, it's personal. The Internet search giant is no longer going to roll out the same search results to everyone.

Senh: I've already been seeing some of that in action. I've noticed that the results I get when I'm logged-in are different from the results I get when I'm not. Sometimes, I get results from sites that I'm Plus One-ed on. Sometimes I get results from sites that I visit often, like MoviesWithButter.com, for instance.

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