Steve Fambro, the founder and former CEO of electric car startup Aptera, isn’t one to sugarcoat a story. He told me that shortly after he was fired from Aptera in late 2009, he was standing in the checkout line of a local natural food grocery store with a handful of organic produce, thinking about how expensive his purchases were — particularly for someone newly unemployed. That painful memory was the nugget for Fambro’s new venture, Famgro Farms, which he’s spent the last couple of years building, and which aims to grow organic produce more efficiently, more quickly, with no pesticides, and within urban areas.
From The Founder Of Aptera, Tiny (and Stackable) Ultra-efficient Organic Farms
Katie Fehrenbacher, GigaOM
Sat, 09/07/2013 - 8:00am
Topics: foods port the famgro fisker california related gigaom pro tesla s model x suv ev fambro aptera famgro farms famgro famgro leds tesla founder stackable ultra-efficient organic units tech company expensive market crops electric startup efficiency parts custom told car buying analysis addition natural spent exact build years urban designing conditions needed farming sells growing amount light
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