Adidas, currently the hot company in the sportswear industry, announced last week its largest-ever investment in American college sports. It signed an apparel deal with the University of Louisville valued at $160 million over 10 years. But it’s certainly not the only big deal this year: Under Armour’s deal with UCLA, which totals $18.5 million for the 2017-18 school year, tops the list.

Topics:  university   louisville   armour s   ucla   under armour   top   apparel   deal   year   signed   million   

 

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