Innovators and early adopters – a marketing perspective More than half a century after communications professor Everett Rogers popularized the Diffusion of Innovations theory, little has changed when it comes to how new ideas are communicated and adopted. The key characteristic of innovators has remained the same: people who create new ideas or tools that are more efficient than their predecessors.
Bridging The Gap Between Innovators And Early Adopters
David Geer, The Next Web
Sat, 12/23/2017 - 10:59pm
BING NEWS:
- Harvard Recognizes Innovators in Early Education
The Saul Zaentz Early Education Initiative at the Harvard Graduate School of Education has announced ... Read more ...
11/5/2024 - 11:03 pm | View Link - Bridging the Gap: AI’s Potential in Africa’s Data Desert
In sub-Saharan Africa, one of the world’s most exciting emerging markets, AI innovators are helping everyone ... researchers are working to close this gap. Companies like Amini in Nairobi ...
08/16/2024 - 7:00 am | View Link - More
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