Beyoncé is signing on as a “creative partner” with Adidas, she and the company announced Thursday, with plans to relaunch her three-year-old Ivy Park brand there as well as to work on coming up with new signature shoes and apparel for the company. “This is the partnership of a lifetime for me,” the music superstar […]

BING NEWS:
  • Adidas Enters the Pit Lane with Mercedes-AMG PETRONAS F1 Team Partnership
    The historic U.S. brand Adidas, long associated with Formula 1 legend Lewis Hamilton, is taking its relationship with motorsport to the next level. Hamilton, a fashion enthusiast who has designed ...
    01/7/2025 - 5:26 am | View Link
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