Similar Stories to ‘a Million Dollars In 30 Seconds’: Inside Mschf’s Unapologetically Viral Art Machine on Bing News

The Brooklyn-based art and fashion collective has captured the attention of gallerists, hypebeasts, venture capitalists, and marketers. And it couldn’t care less. A WD-40 cologne. Nike Air Max sneakers filled with blood. A Fruit Loop as big as your head. Everywhere I turn in this garage that’s been half converted into an office, I see objects that look like they belong in a Hot Topic managed by a MoMA curator on acid.

Topics:  brooklyn-based   a wd-40   nike air max   fruit loop   hot topic   moma   i   art   

 

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